Mad Fish Digital

Certified 2022

Mad Fish Digital is taking proactive efforts to address global CO2 emissions that result from business activities. Through Offset Climate Certified®, the CO2 emissions resulting from their business activities have been third-party measured, and voluntarily mitigated through verified Greenhouse Gas (GHG) reduction projects. By supporting these verified projects, Mad Fish Digital is helping drive down global CO2, strengthen communities and regenerate biodiversity at most risk from destructive impacts from accelerated climate change.

1 | Measured

Year measured: 2022
Total measured CO2e emissions: 82.78 metric tonnes

2 | Offset

Year offset: 2022
Offset amount: 125 metric tonnes CO2e (150% of measured emissions)
Offset retirements: Crow Lake 50 mT | SPLT 25 mT | Salto Pilão 50 mT

3 | Reducing

Reduction goals for 2023
Avoid non-essential air travel / Optimize client designs with minimal energy requirements / Partner with and purchase from companies demonstrating transparent environmental and social stewardship / Encourage and support lower carbon employee commuting / Enroll in renewable energy programs where available

4 | Engaging

Engagement goals for 2023
Customers: share certification details and encourage they explore for themselves
Vendors/Partners: educating about commitment to being Offset Climate Certified® and why it’s a priority

Where Mad Fish Digital supported independently verified CO2 reductions to mitigate their 2022 business emissions

South Dakota

Crow Lake is lowering the carbon intensity of electricity production in one of the US’s top energy consuming states per capita–South Dakota.
**Why it’s important:** demonstrates a successful and inclusive transition to renewable energy–including local community members and a not-for-profit electric generation and transmission cooperative.
**Carbon Standard:** Verra **UN SDGs:** 7, 8, 11, 13

COLORADO

SPLT is an accredited land trust leveraging carbon finance to acquire and preserve shortgrass prairie ecosystems in Colorado.
**Why it’s important**: avoids land conversion to agriculture / commercial development and provides refuge for native wildlife including the swift fox, ferruginous hawk, burrowing owl, and mountain plover.
**Carbon** **Standard:** Climate Action Reserve **UN SDGs: 13, 15**

BRAZIL

Salto Pilão is a run-of-river hydroelectric plant lowering the carbon intensity of increasing electricity production in southern Brazil.
**Why it’s important:** avoids the addition of fossil fuel intensive energy production, and increases the share of renewables as energy demand rises due to economic growth in the region.
**Carbon** **Standard:** Verra **UN SDGs:** 7, 8, 9, 13

Offset Climate Certified® is trusted by small, service based businesses that want to take transparent and credible climate action. Our MORE Framework and concierge approach help you make a real impact with minimal effort. Learn more here